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Marketing doesn't have to be complicated!

But marketing without strategy rarely delivers the results you’re hoping for.


I'm Kelly, and I'm here to help you simplify your marketing, develop a clear strategy and focus on what matters.

Marketing doesn't have to be complicated!

But marketing without strategy rarely delivers the results you’re hoping for.


I'm Kelly, and I'm here to help you simplify your marketing, develop a clear strategy and focus on what matters.

For many small business owners and volunteers in community-based organisations, marketing can quickly become overwhelming. With so many things you could be doing, it's easy to jump straight into tactics without first deciding what actually matters.


That's the idea behind Let's Eat the Marketing Elephant™: breaking marketing down into manageable steps so you can stop trying to do ALL the things and start focusing on the RIGHT things.

I've now turned that approach into a practical 12-month marketing planner and journal, designed to help you build your strategy, turn it into action and keep moving forward throughout the year.

Explore the Planner

Let me help you

Practical ways to make your marketing clearer, more manageable and more effective.

Free Guide

Download my free guide to five simple, no-cost and low-cost marketing tools and tactics you can use to grow your small business or community organisation.

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Marketing Planner

Build your marketing strategy and turn it into manageable action with my undated 12-month marketing planner and journal, Let’s Eat the Marketing Elephant™.

Explore the Planner

WEA Courses

Join me at WEA Adult Learning in Adelaide for practical, face-to-face courses designed to help you build your marketing and business skills in a friendly, relaxed environment.

View My Upcoming Courses

Free Business Advice

If you run a business in the City of Tea Tree Gully, you may be eligible for free one-to-one business advisory sessions through the Small Business Advisory Service.

Find Out More

Client Love

"The guidance I received was practical, insightful, and tailored to our situation."

"I had a wonderful experience during my mentoring session with Kelly. From the very beginning, it was clear that her goal was not just to provide general advice, but to genuinely support the success of our business.

The guidance I received was practical, insightful, and tailored to our situation. Every piece of advice reflected years of experience and real-world knowledge, and it gave us a much clearer and more realistic direction for moving our business forward."

Hasti Asadian - Darina Jewellery

"Kelly was absolutely wonderful to work with. She was warm, insightful and took the time to listen and understand both me and my business."

"What I appreciated most was that she didn’t just tell me what I should be doing, she asked the right questions, challenged my thinking and helped me look at my marketing and business from a different perspective. I came away from our sessions with so much more clarity and plenty to think about.

Kelly is approachable, thoughtful and lovely to work with. I would absolutely recommend her to any business owner looking for some fresh perspective and practical marketing guidance."

Sally Dean - Imagine Bridal Studio

"My session with Kelly was both unexpected and informative."

"Kelly took a good look at my business, socials, and profiles and provided well reasoned and intelligent suggestions to add better value to my online presence.

I had expected to be told to "post lots and often!!" but Kelly listened to my concerns and offered suggestions that felt honest and real to me.

At the end of the session I felt that we had opened a path to increasing my business' presence online without sacrificing my integrity.

Thank you so much for your honest and intelligent approach, Kelly. It was both a pleasure and very informative to chat with you."

Stuart Pope - Roving Cafe

Hi there, I'm Kelly!

I’m a marketing coach, consultant, educator and author with more than 15 years of hands-on marketing experience.

These days, much of my work focuses on helping small and micro business owners and volunteers in community-based organisations make sense of their marketing, decide what matters and turn their ideas into practical action.

I hold an MBA specialising in Marketing, a Bachelor of Business (Management), a Diploma in Digital Marketing and a Certificate IV in Training and Assessment. I’ve also been teaching face-to-face workshops and courses at WEA Adult Learning in Adelaide since 2017.

One of the things I hear all the time is that marketing feels confusing and overwhelming. There’s always another platform to use, tactic to try or expert telling you what you should be doing.

But good marketing isn’t about doing everything.

It’s about knowing what you’re trying to achieve, who you’re trying to reach and where to focus your time and energy.

That philosophy sits behind the way I teach, advise and work with businesses, and it’s what inspired Let’s Eat the Marketing Elephant™: a practical approach to breaking marketing down into manageable steps.

Whether you’re learning with me in a workshop, working through the planner or simply using one of my free resources, my aim is the same: to help you feel clearer and more confident about your marketing decisions and what you need to do next.

You don’t have to do all the marketing. You just need to keep moving forward, one bite at a time.

Hi there, I'm Kelly!

I’m a marketing coach, consultant, educator and author with more than 15 years of hands-on marketing experience.

These days, much of my work focuses on helping small and micro business owners and volunteers in community-based organisations make sense of their marketing, decide what matters and turn their ideas into practical action.

I hold an MBA specialising in Marketing, a Bachelor of Business (Management), a Diploma in Digital Marketing and a Certificate IV in Training and Assessment. I’ve also been teaching face-to-face workshops and courses at WEA Adult Learning in Adelaide since 2017.

One of the things I hear all the time is that marketing feels confusing and overwhelming. There’s always another platform to use, tactic to try or expert telling you what you should be doing.

But good marketing isn’t about doing everything.

It’s about knowing what you’re trying to achieve, who you’re trying to reach and where to focus your time and energy.

That philosophy sits behind the way I teach, advise and work with businesses, and it’s what inspired Let’s Eat the Marketing Elephant™: a practical approach to breaking marketing down into manageable steps.

Whether you’re learning with me in a workshop, working through the planner or simply using one of my free resources, my aim is the same: to help you feel clearer and more confident about your marketing decisions and what you need to do next.

You don’t have to do all the marketing. You just need to keep moving forward, one bite at a time.

Get My Free Marketing Guide

5 Simple No-Cost and Low-Cost Marketing Tools and Tactics

Cut through the overwhelm and discover five practical marketing tools and tactics you can use in your small business or community organisation.

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I acknowledge the Traditional Owners of the beautiful land on which I operate, the Kaurna people, and pay my respects to their Elders, past, present, and emerging. I recognise the enduring connection of the Kaurna people to this land, and I am truly grateful for the opportunity to work and live on it. This acknowledgment is a mark of my respect for the cultural heritage, traditions, and contributions of Aboriginal and Torres Strait Islander peoples.